Founder and CEO @ Pricing Is Positioning
In 2009 at the peak of the recession as layoffs and the economy were tanking with a family to support and hefty mortgage to go along with it I Paul chose to leave a safe and secure successful 18-year career. He was at the top of my field with no commute in my hometown with full benefits, retirement and a 6-figure salary and left to start his own consulting business.
Fast forward 9 years and he’s started 3 successful businesses generating well over 6 figure incomes with no debt which allows him the freedom to work when he wants, where he wants and with who he wants! He’s worked with some of the biggest brands on the planet including: Target, Slack, UC Berkley, Cracker Barrel, Holiday Inn, KFC, Taco Bell, Yum Brands, JC Penney, Bebe, Dollar General, Sherwin Williams, Les Schwab and more.
Now he helps leader discover their pricing strategy through a process he calls “Pricing is Positioning.” and helps leaders transition from the corner office to running a six-figure consulting business. Paul and his wife have been married for 25 years. They have a 24-year-old daughter graduating college in May, a middle son who is studying business and becoming an entrepreneur, and their youngest son is a senior in High School an plays on the varsity basketball team.